Last night after work, I stopped by the local 24 hour CVS to buy a birthday card for a friend. As I was navigating the aisles, the night crew was busily shelving Christmas merchandise. The Halloween candy was marked down 50%, and the pumpkins and autumn leaves were giving way to tinsel and faux evergreens.
Thanksgiving has pretty much been overrun, it’s not a big commercialized holiday, except with regard to Black Friday Christmas sales. Halloween holds the line, preventing Christmas commercialization from overrunning October. The fact that Halloween has become commercialized is its own issue, but the Eve of All Hallows was always about acquisition.